Ideating and executing a B2B content strategy to reach and engage audiences in the property and auto industries
Building and implementing a strategy to leverage blogs and landing pages to generate traffic and PPC revenue
Organizing thought leadership webinars for freight forwarding audiences to generate new leads and nurture prospects through the funnel
Developing and maintaining B2B content to engage freight forwarding prospects across the customer lifecycle
Creating and executing content calendar based on relevant SEO opportunities around newsletter advertising
Coordinating and launching community-driven series that highlight creators within the newsletter space
